Sunday, 20 March 2011

Gianmarco Lorenzi

Gianni Renzi's love of shoes goes way back to his childhood in Italy’s Marche region, a region famous for its leather craftsmanship, and where his parents ran a small family business making handcrafted children’s shoes.  With the help of his brothers, Marco and Renzo, and luckily for us, Gianni decided to convert the business to the production of women's shoes and so the brand Gianmarco Lorenzi was established.

Gainmarco Lorenzi uses the old Italian traditions ensuring each shoe is completely handmade haute couture and of the highest quality. Gianni personally studies the technical aspect of every shape and fit to guarantee comfort even on the highest heels – a dream shoe come true!

And to add to the dream shoe - all heels are made of titanium and so unbreakable.

His Black Label Collection surprisingly is a rainbow of colourful crystals and gemstones embedded in satins. Some with silver lame fabrics gracing the inner side of the heels and the soles. Others with crystals and gems adorning heels and sandwiched between double layered platforms – a style Beyonce chose for her International tour.

For the AW10 collection the feeling is sensuality and romanticism. Main features include towering heels, gunmetal metallics and soft satins.

Gold or silver studs on black leather or suede bring an edgy Donna Matrix style to long boots, ankle boots and shoes with matching gold or silver high heels and toe caps. 

Another great style is the military look on long boots, ankle boots and even sandals adorned with military badges, pins and ribbon styled leather. Heels are slim but platform soles chunky, suede colours a mix of light and dark blues or black and light grey paired off with patches of leather.

Contrasting bright colours brings fun to suede high platform shoes with shades of blues, pinks and purples. Others sport leather encased heels and backs.

There is a Cossack feel to the sheepskin lace up ankle boots; a metropolitan feel to the fur trimmed high suede boots with large suede bow decorating the back and a Boho / hippy chic look went to the muted suede tasselled boots with silver or gold eyelets and toecaps

The SS11 collection evokes the glamour of the Italian Riviera with towering platforms in soft summertime tones, ranging from sand, cream and dove grey to powdery blue and pink with splashes of vibrant fuchsia, coral and mint. New to the collection is the 8 inch wedge espadrille.

Providing a softer feminine alternative look to the glamorous glitzy Swarovski embellishments, is the use of delicate silk, satin and leather flowers on ankle and toe-traps.

This season it’s all about mixing contrasting fabrics – think fluid silk with python, lace or butter-soft suede.
With this high quality, attention to detail and variety of styles, it’s no wonder why Gianmarco Lorenzi has such a celebrity following.

And not forgetting the guys, Gianmarco has now started to design men’s shoes. You will love the eel skin leather lace ups, very elegant and soft to the touch.

By Karen Grace
Personal Shopper & Image Consultant for Frumpy to Funky

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