Monday, 17 December 2012

Chamilia create exclusive Make-A-Wish Bead

The Christmas festivities are well under way and last week saw the Christmas launch party of the Chamilia ‘Wish’ bead in the sumptuous Corinthia Hotel, Whitehall Place. The party celebrated Chamilia and Ernest Jones partnership with the children’s charity Make-A-Wish International.

All decked in blue and white decorations, the Corinthia’s Court room kept with the theme of this twinkling little blue wish bead of Sterling Silver and Swarovski crystal elements. The crystal elements of which are in the most gorgeous electric blue colour.

In the spirit of Christmas and this time of giving, the Wish bead was created to benefit the charity Make-A-Wish UK to help them in their quest to grant wishes to children aged from 3-17 who are fighting life-threatening medical conditions.  

The Wish bead will be sold exclusively through Ernest Jones and H Samuel and will retail at £55. Chamilia will be donating £12 to Make-A-Wish UK for each bead sold, with a minimum total of £37,500.

At the launch party press, bloggers and celebrities were invited to attend and view the bead whilst enjoying music by DJ Joy Vieli, sipping champagne and a specially created Christmas Wish cocktail of rum, pineapple, cane sugar syrup, aromatic bitters and freshly squeezed lime juice.

A selection of Chamilia jewellery glittered in display cabinets and two bowls full of single Chamilia beads enticed us to try our hand at creating personalised bracelets. The secret is to choose the beads you are drawn to. I was drawn to the Sterling Silver hanging music note. Alas not because I am musically gifted, but more from a longing to be able to sing any note in key.I also loved the shiny iridescent pink bead. Others included the silver bible bead (a sterling silver book style imprinted with the cross), the romantic silver Captured Hearts bead (a filigree of hearts lying side by side) plus a variety of coloured glass and Swarovski elements beads.

Celebrities included Alexandra Burke, VV Brown, Jo Wood, Henry Conway, James Brown, Natt Weller, Meg Matthews, Katie B, Jamie Winstone, Amber Atherton and Made in Chelsea Francis Boulle to name a few.

In the corner was a special Make a Wish white Christmas tree where guests were encouraged to write their own wish on a card and tie on to a branch. My wish? Well my good side asked for a happy and healthy 2013 for all but my naughty side had to add a note for a pair of Jimmy Choo shoes.
The wish bead can be found in store and on the websites: product code 9810161, called Make A Wish bead product code 9810234 and called a Hope, Strength and Joy bead

By Karen Grace
Personal Shopper & Image Consultant for Frumpy to Funky

No comments:

Post a Comment